The Harvest Table, a South African wellness brand known for its clean-label collagen and plant-based nutrition products, is calling on consumers to look beyond flashy packaging and marketing slogans and instead focus on the ingredient label when making purchasing decisions. The company argues that true product quality is revealed not by front-of-package claims but by the transparency of the ingredients listed on the back.
“We’ve always believed that consumers deserve to know exactly what they’re putting into their bodies,” said Catherine Clark, Founder of The Harvest Table. “When you take the time to read an ingredient label, you gain a much better understanding of the product. That’s why we’ve always focused on simple formulations made with carefully selected ingredients rather than unnecessary additives.”
The company suggests that consumers evaluating nutrition products consider several factors beyond the marketing hype. These include simple, recognizable ingredients; clean-label formulations; products made without unnecessary additives; and formulations designed to fit naturally into everyday routines. By prioritizing ingredient transparency, The Harvest Table believes consumers can make more informed choices that align with their personal preferences and lifestyles.
This philosophy is evident in The Harvest Table’s current U.S. product lineup, available on Amazon. For example, their Grass Fed Bovine Collagen Granules offer a straightforward formulation featuring Types I and III collagen sourced from grass-fed bovine hides. The tasteless, instant-dissolving granules are produced without added gums, fillers, preservatives, artificial flavors, or dyes.
For those seeking a more comprehensive collagen supplement, Multi Collagen Radiance combines Types I, III, V, and X collagen with Vitamin C, Zinc, and Cranberry in a thoughtfully developed daily nutrition product. The company also offers Vegan Protein, a clean-label plant-based protein powder free from added gums, fillers, preservatives, artificial flavors, or dyes, providing another option that underscores the company’s commitment to ingredient simplicity.
“Trust is earned through transparency,” said Sam Clark, CEO of The Harvest Table. “Our goal has never been to overwhelm consumers with complicated formulations or marketing language. We want people to feel confident that when they read our ingredient labels, they’ll understand what they’re choosing and why.”
The Harvest Table’s products are manufactured in-house at the company’s custom-built facility in KwaZulu-Natal, South Africa, where the brand maintains control over sourcing, formulation, and quality. The facility passes annual Food Safety Assessment (FSA) audits, meets GMP manufacturing requirements, and is recognized as a Food Safe Facility. The company also maintains Halaal certification for applicable markets.
