HKTDC Opens Seven Flagship Lifestyle and Licensing Events, Showcasing Global Innovation and Sustainability

The HKTDC's seven concurrent trade fairs in Hong Kong highlight cross-sector innovations in licensing, fashion materials, gifts, home products, and packaging, emphasizing sustainability and e-commerce integration.

Phoenix Metrowire Staff
••Business
HKTDC Opens Seven Flagship Lifestyle and Licensing Events, Showcasing Global Innovation and Sustainability

The Hong Kong Trade Development Council (HKTDC) today officially opened its seven flagship lifestyle and licensing events, including the Hong Kong Gifts & Premium Fair, Home InStyle, Fashion InStyle, the Hong Kong International Printing & Packaging Fair, DeLuxe PrintPack Hong Kong, the Hong Kong International Licensing Show, and the Asian Licensing Conference. Together, the six trade fairs have attracted some 5,600 exhibitors from over 30 countries and regions, positioning Hong Kong as a global hub for creativity, innovation, and business connectivity.

HKTDC Executive Director Sophia Chong highlighted Hong Kong's role as a super connector and super value-adder, bridging the Chinese Mainland's vast market with the rest of the world. "Backed by its solid strengths, well developed innovation ecosystem and robust intellectual property infrastructure, Hong Kong is the ideal base for companies to grow their businesses, pursue creativity and innovation, and bring them to commercial fruition," she said.

The Gifts & Premium Fair and Home InStyle offer a diverse range of products spanning cultural creativity, sustainability, innovative materials, and gerontechnology. Selected highlights are brought together on the new "Reimagine" themed floor at HKCEC Hall 5, giving buyers a one-stop overview of the latest global trends. Wei Yit Vacuum Flask Manufactory debuts the Camel Brand MINI20 thermos blind box, created by Hong Kong illustrator Pen So and Hong Kong contemporary artist Jerry Cho, while PREN Ltd introduces an infection-prevention mobile toilet with health monitoring capabilities.

The Hall of Fine Designs at the Gifts & Premium Fair gathers over 100 local and international exhibitors featuring premium, design-led products. Star Industrial Co., Ltd presents the Red A "Made in Hong Kong" mini-series blind boxes, evoking nostalgic memories of Hong Kong daily life. Moral Team Holdings Ltd introduces the Napier Coded backpack designed for pickleball enthusiasts, crafted from recycled materials.

Home InStyle presents the Gerontech and Innovative Material Pavilion, showcasing over 20 local enterprises with products like the TechFitX Smart Sports Training System and IntuCREW smart power-assist solution for caregivers. On the innovative materials front, Lotux International Holdings Co., Limited’s biodegradable tableware is made from lotus stems, while Editecture showcases the reEDIT upcycled chair made from recycled plastic bottles.

Fashion InStyle's highlighted zone NEXT@Fashion InStyle returns to demonstrate material innovation driving industry transformation. Exhibitors include Belgium's Bloom Biotech showcasing microalgae leather, the world's first carbon-neutral leather alternative, and Finland's Spinnova PLC’s SPINNOVA® textile fibre derived from wood or waste cellulose. The NEXT zone also features exhibitors from over 10 countries, including the Philippines as featured partner.

The Hong Kong International Licensing Show introduces for the first time a dedicated IP and e-Commerce Support Services zone, uniting e-commerce platforms, KOLs, marketing and PR firms to support brands and IPs in capitalizing on e-commerce growth. Headline IPs include Potatoz by 9GAG Limited, LuLu the Piggy by Toyzeroplus Limited, and Café de Bollo by Yogurt Studio Ltd. The concurrent Asian Licensing Conference features industry leaders examining key market developments, including Maura Regan, President and CEO of Licensing International, and Alessandro Villa, Senior Licensing Manager of FIFA.

The Printing & Packaging Fair and DeLuxe PrintPack Hong Kong highlight innovative, eco-friendly solutions. Elements Printing and Packaging Limited introduces FSC Transparent Non-plastic packaging products, while BSN International Hong Kong Limited offers RFID labels with paper-based inner layers. At DeLuxe PrintPack Hong Kong, Ijen Enterprises Ltd. presents 3D rotating music boxes and vintage phonograph gift packaging.

Throughout the fairs, around 60 thematic seminars explore topics like the silver economy, market trends, culture and innovation, and sustainability. Seminars include "From Prompt to Reality: Revolutionizing Visual Design and Printing with Generative AI and Digital Printing" and "Re-Gifted: Trends and Triumphs in Sustainable Home & Gift Design." For more information, visit the Hong Kong Gifts & Premium Fair, Home InStyle, Fashion InStyle, Hong Kong International Printing & Packaging Fair, DeLuxe PrintPack Hong Kong, and Hong Kong International Licensing Show websites.

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