Datavault AI Inc. (NASDAQ: DVLT) has announced that former Major League Baseball pitcher Dwight “Doc” Gooden has joined its NILX name, image and likeness exchange platform as a brand ambassador, marking a significant step as the company prepares for the platform’s commercial launch. Under the agreement, Gooden will produce at least 10 original videos, participate in promotional activities and receive a share of revenue generated by his content, while Datavault AI will provide platform support, activity tracking, attribution and payment administration.
According to the company, NILX is designed to enable athletes and other public figures to monetize and maintain an ongoing stake in the value generated by their name, image and likeness through measurable and auditable engagement. Gooden joins the platform ahead of its commercial launch as Datavault AI continues expanding its portfolio of specialized data exchange platforms. The company expects to announce additional ambassador and content agreements in the near future.
The partnership underscores the growing importance of NIL rights in sports and entertainment, particularly following regulatory changes that have allowed college athletes to profit from their personal brands. By leveraging blockchain and AI-driven attribution, NILX aims to provide transparency and ongoing revenue streams for content creators. For Datavault AI, the agreement with a high-profile athlete like Gooden helps validate its platform and could attract other athletes seeking to control and monetize their digital identities.
Datavault AI is a leader in AI-driven data experiences, valuation and monetization of assets in the Web 3.0 environment. The company’s cloud-based platform provides comprehensive solutions with a collaborative focus in its Acoustic Sciences and Data Sciences divisions. The Acoustic Sciences division features patented technologies for wireless, high-definition sound transmission, while the Data Science division leverages Web 3.0 and high-performance computing for experiential data perception, valuation and secure monetization.
Datavault AI’s platform serves multiple industries, including sports and entertainment, events and venues, biotech, education, fintech, real estate, healthcare, and energy. The Information Data Exchange enables Digital Twins and the licensing of name, image and likeness by securely attaching physical real-world objects to immutable metadata, fostering responsible AI with integrity.
For more information, visit the company’s newsroom at https://ibn.fm/DVLT and the full press release at https://ibn.fm/XEXWI.
