Cherry SE Appoints Rogier Volmer as Permanent CEO to Lead Strategic Transformation

Cherry SE permanently appoints Rogier Volmer as CEO, ensuring continuity in its strategic transformation under the "Blossom" program to enhance profitability and strengthen core business segments.

Phoenix Metrowire Staff
Business
Cherry SE Appoints Rogier Volmer as Permanent CEO to Lead Strategic Transformation

The Supervisory Board of Cherry SE has permanently appointed Rogier Volmer as Chief Executive Officer, effective July 1, 2026. Volmer, who served as interim CEO since January 1, 2026, will continue driving the company's strategic transformation, signaling stability during a critical phase.

Under Volmer's leadership, Cherry SE will focus on the operational implementation of the "Blossom" future program, aimed at sustainably increasing profitability and strengthening the company's position in its core peripherals and components business. Volmer's permanent appointment ensures seamless continuation of these initiatives.

Marcel Stolk, Chairman of the Supervisory Board, stated: "Over the past few months as interim CEO, Rogier has proven, with his extensive international leadership experience and clear strategic vision, that he is the right person to lead CHERRY into its long-term future. He has stabilized the organization, brought focus and direction, and advanced the implementation of our transformation with discipline."

CEO Rogier Volmer commented: "I would like to thank the Supervisory Board for the trust they have placed in me. Over the past six months, I have gained an in-depth understanding of the potential of our long-established brand and the high level of commitment of our global team. Now it is time to maintain this course with full momentum. Our focus remains clear: profitable growth in our core segments – Office, Security, and Gaming – and sustainable value for our shareholders, partners, and employees."

Cherry SE, a global manufacturer of computer input devices, employs staff at development, services, logistics, and production sites in Germany, China, and Austria, as well as sales offices worldwide. For more information, visit https://ir.cherry.de/en/.

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