The Supervisory Board of Bastei Luebbe AG, a leading independent publishing group in Germany listed on the Frankfurt Stock Exchange's Prime Standard, has appointed Tina Jurgens as the new Chief Marketing and Sales Officer. She will assume her role on November 1, 2026, succeeding Sandra Dittert, who left the company in July 2026 after six years. Jurgens brings extensive experience in digital media and content marketing, positioning her to drive the company's strategic growth in an increasingly digital marketplace.
Jurgens joins from the ZEBRALUTION Group, a major digital distributor for book and audiobook publishers in Germany, where she served as Co-CEO since 2024, overseeing operations across digital publishing, podcasts, technology, finance, and human resources. Her tenure at ZEBRALUTION began in 2018 as Managing Director, where she established the new business division zebra-audio.net, now known as ZEBRALUTION Podcast. In 2022, she was promoted to Chief Operating Officer. During her time there, she played a pivotal role in expanding the company's digital footprint and fostering innovation in audio content distribution.
Prior to ZEBRALUTION, Jurgens built a solid career in German media. After earning a degree in journalism and communication studies, she started as a product manager at Sueddeutsche Zeitung in 2004. She then held senior positions at Axel Springer, Bayerischer Rundfunk, and BRmedia, where she specialized in marketing and licensing of audio content and the development of digital business models. This blend of traditional media expertise and digital acumen makes her well-suited to lead Bastei Luebbe's marketing and sales strategies.
Carsten Dentler, Chairman of the Supervisory Board, expressed confidence in the appointment: "In Tina Jurgens, we are gaining a proven media expert who combines long-standing experience in content marketing with extensive digital expertise and an entrepreneurial drive to shape the future. She is equally familiar with the traditional book and media business and with digital business models, and is therefore ideally equipped to strategically drive forward the marketing of our content and brands. We are convinced that, together with her colleagues on the Executive Board, she will be able to provide important impetus and unlock new potential for Bastei Luebbe."
Dentler also thanked outgoing officer Sandra Dittert for her contributions: "The Supervisory Board would like to express its sincere thanks to Sandra Dittert for her dedication and the consistently trusting working relationship. She has played a decisive role in shaping the publishing group's positive development and has thus made a significant contribution to its profitable growth and portfolio expansion. We wish her all the best for the future."
Bastei Luebbe AG, headquartered in Cologne, is known for its high-quality popular entertainment in the form of books, audiobooks, and e-books, as well as periodical novel booklets. With more than 14 imprints, the company has positioned itself as an innovation driver, particularly through community-driven business models and a strong digital presence. The company generates annual revenues exceeding EUR 118 million (2025/2026 financial year) and has been listed on the Frankfurt Stock Exchange since 2013 (WKN A1X3YY, ISIN DE000A1X3YY0). More information is available at www.bastei-luebbe.de.
